December 27, 2024 - 06:51
The NBA has long claimed Christmas as its own, similar to how Thanksgiving is tied to football, but recent viewership trends suggest that fans are enjoying the best of both worlds. On Christmas Day, basketball fans were treated to a lineup of marquee matchups that showcased the league's star power, while football enthusiasts also had their share of action.
LeBron James, a prominent figure in the NBA, emphasized that Christmas Day is a time for basketball, asserting that the holiday should be synonymous with the league rather than the NFL. This sentiment resonates with many fans who eagerly anticipate the annual showcase of basketball talent on this festive day.
Television ratings from this year's Christmas games reflected the NBA's stronghold on the holiday, with viewership numbers surpassing those of NFL games aired on the same day. As the NBA continues to solidify its position as the go-to sport for Christmas entertainment, it remains clear that the league has successfully carved out its niche in the holiday sports landscape.
